At Photoproseo.com we use and recommend Yoast SEO as one of the best plugins out there to help optimise your site for search engine optimisation purposes. However “out of the box” it never used to be configured properly and most worrying, if the wrong settings were set for your type of site, you could actually […]
MARKETING, WORDPRESS AND SEO TIPS FOR THE PROFESSIONAL PHOTOGRAPHER
Fellow Professional Photographers, are you struggling with Google and SEO? Your Marketing? Your website design and hosting? Branding? Pricing? I'm sure the list could go on.
SEO for Photographers is a huge topic in itself, and to many who are struggling to get high rankings on search engines, it can be very confusing on what to do, and most importantly what not to do!
Marketing for Photographers, is of course the key difference that can make or break a photography business - get it wrong, and it doesn't matter how good a photographer you are!
These are just three business areas that are key to running a photography business. Sadly running a photography business isn't just about taking good photographs. In fact it is my belief that photography is only about 20% of the skills required to successfully run a business. You see I believe in the 80/20 rule - A successful business requires 80% of your time devoted to the business, and about 20% to photography.
Welcome to PhotoProSEO.com a site that will give you that missing 80% and much much more...
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Advice, tips and strategies to help you run a successful photography business
Growing a business is like raising a child. You invest all your time, effort, and resources to make it prosperous. Unfortunately, when it comes to the photography business, there is a high probability that your investments might not pay off. With thousands of similar enterprises out there, it is quite a challenge to convert your […]
Search Engine Optimisation (SEO) has become an integral part of just about every photography business’ marketing mix. Without proper SEO implementation, a business will almost certainly lose out on market share to its competition. For this reason, it is best to arm yourself with the best possible tools and resources needed to ramp up your […]
The Facebook Pixel has been a core part of the Facebook marketing/adverting system for a long time – but in a recent survey we conducted with fellow professional photographers I was amazed to find that only 29% of you actually used it and that 31% of you didn’t even know what it was. So, although we have […]